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Tuesday, October 11, 2011

Terrible marketing Campaigns -- Dr. Pepper

ladies craving dr pepper luck soda women


It's not for women? This is your tagline? This feels really pathetic. But perhaps it makes more sense in context. Let's see:




No, that's even worse. What combination of misogyny and insecure-about-their-masculinity do you expect your target market to be infected with? I don't even know what to say. I can't imagine who you think is going to buy this soda based on this ad.
 .
Let's see, fat, sexist, insecure, fake macho posturing. . .is your target market Rush Limbaugh?



Hmm, I would like to drop a couple of pounds, but I sure don't want anyone thinking I'm a girl, cuz girls are totally lame and have cooties. . .Oh, Dr. Pepper 10! I'll take it!

Yesterday's Video

For some reason, the video from yesterday's post isn't showing up on some computers (like my iPod) So if you couldn't see it, here's a link to it on YouTube:

http://www.youtube.com/watch?v=4QmimnwQSj8&feature=player_embedded